5 benefits of translation services
April 2024

Looking to expand your client base? Perhaps you’re on a mission to strengthen existing relationships? Or maybe you’re working on a campaign to further establish your unique brand?

If you answered ‘yes’ to any of the above, then you’ve probably considered using a translation practice. Or maybe you haven’t? The importance of translation is often neglected in business, a token gesture or perhaps something for you to consider ‘in the future’ (whenever that is!). The question on our lips is 'is translation really necessary?'.

Well, the answer to that question depends on your goals and aspirations. To help you come to an educated conclusion, let’s take a look at the top 5 benefits of translation services:

1. EXPANDING BUSINESS – Translation is your fast pass to reaching a wider audience, so that you can expand your client base and communicate with them in their own language, encouraging loyalty which, in turn, inspires returning engagement
2. CULTURAL AWARENESS – Showing cultural awareness in business is invaluable in order to empathise with your target audience. Good emotional intelligence will help you gain support from new and old clients alike, as well as staff, by respecting their all-important values, traditions and language
   
3. CONSISTENCY – Consistency is the key word in translation. This is arguably one of the most important elements in any communication strategy – consistency is vital to deliver clear messages in order to effectively engage with your audience. Don’t make translation a token gesture
   
4. ACCURACY – Inaccurate translations can cause more brand damage than not engaging in translation at all! Do yourself a favour, don’t make room for errors. Leave it in the hands of the experts, it’s as simple as that
   
5. BRAND STRENGTHENING – Brand reinforcing is a constant challenge in business. Failing to work on your brand means that you’ll be left behind. Translation is essential in this process to provide your clients/audience with a good experience, giving you the competitive edge in your market.

As professional translators, we’ve seen first-hand the real benefits of translation to organisations of all types and sizes. From small charities working in a specific area to large multi-national private companies spanning many countries – the advantages are identical. Our language is our greatest asset, so capitalise on our expertise as linguists to support your mission.

If you are to embrace the 5 benefits of translation outlined above, then translation should be at the top of any agenda or strategy. So, what do you think, is translation really necessary?

For a professional, accurate and consistent translation service, contact Bla Translation today.

Welsh language translation – office@bla-translation.co.uk

International language translation – anna@bla-translation.co.uk

Where in the world have we been?!
April 2024

Amongst the little traditions we’ve started at Bla is our ever-growing, beloved fridge magnet collection.

Once in a while, our staff like to shake off everyday stresses, let off some steam and revitalise. And what better way to do so than getting into holiday mode and jetting off into the sunset?!

The translation industry provides a satisfying career but with deadlines here, there and everywhere, it sure isn’t for the faint-hearted! Spending time on holiday with family and friends is something all of us at Bla enjoy doing during our well-deserved AL. From star-fishing on a sunbed in the med, putting our tourist hats on in a European city, or exploring our beautiful homeland, a holiday is always on the horizon.

There is only one rule – staff must bring back a fridge magnet to testify their holibobs. Our precious collection is growing with magnets from destinations including Llangollen and Latvia, Panama and Portugal, and Amsterdam and Abertawe (Swansea)!!

The general feeling by now is if there isn’t a fridge magnet then you never went!! The only question now is: where in the world shall we go next?!

“Cabin crew, prepare for landing”!

Making Connections
April 2024

Alun enjoyed an extremely interesting meeting over lunch with Sara Robertson, CEO of the ITI (Institute of Translation and Interpreting), in Chester on Monday 15^th April. As the head of the leading professional body which supports translators here in the UK and beyond, Sara was keen to learn more about Bla’s development and growth and to discuss the company’s journey from sole trader to a busy and thriving business that it is today. It also gave Alun the opportunity to gain an insight into the ITI’s ambitions and challenges within the translating sector over the next few years.

International Women's Day
March 2024

Happy International Women's Day from all at Bla!

We're very lucky to have such amazing ladies a part of our team - and what a part they play, too! In fact, 88.889% of our workforce at Bla are females! Alun is very much outnumbered!

They work tirelessly behind the scenes. Nice one, ladies!

Another team member!
March 2024

Meet Elena who recently joined our team at Bla as a Senior Translator. In the past, she has worked for the National Library of Wales and as an editor. With a rich background in Welsh affairs, Elena is bound to make a positive contribution to our company. A very warm welcome to you, Elena!

Head over to our staff page to learn more about Elena and the rest of our fantastic team!

ELIA CONFERENCE, RIGA
March 2024

Late February, Alun headed over to beautiful Riga in Latvia, where he attended ELIA's Together 2024 Conference. Many like-minded professionals in Europe's translation industry came together at this event to connect with each other and discuss various aspects relating to translation, such as AI, translation technologies and project management. A very insightful event, held in a stunning venue - looking forward to the next event!

Bla joins ELIA
January 2024

New year, new professional membership!

Bla is now a member of ELIA, or the European Language Industry Association, which is a community of over 200 language service companies. Professional development is incredibly important to us at Bla, so becoming a member of ELIA is exciting! Click here to see our profile.

We are looking forward to learn from other linguists, network with like-minded specialists and contribute to the translation industry through ELIA.

Nia's Success Story
January 2024

Congratulations are in order for Nia, our Translator, who has successfully joined the Association of Welsh Translators and Interpreters following an exam which put her translation skills to the test in October 2023.

Nia joined us as a Translator in November 2021 and has since enjoyed much success at Bla. Reflective of her strong linguistic skills, we are pleased to say that Nia has now been promoted to a Senior Translator level at Bla.

She's already started 2024 with a bang after it was announced that Nia scored the highest mark throughout Wales in the October 2023 Association of Welsh Translators and Interpreters' exam. Absolutely fantastic!

TRANSLATION COMPANY OF THE YEAR
September 2023

Alun and Anna attended the Association of Translation Companies’ Conference and Awards Ceremony in September as Bla had been shortlisted for one of the awards.

The Association of Translation Companies (ATC) is the largest association of its kind representing translation companies in the UK and beyond. Bla has held professional membership of the ATC for a number of years now and it's a brilliant platform for like-minded linguists - many of whom we had the pleasure of meeting at this event.

The impressive Awards Ceremony was held aboard ‘The Jewel of London’ on the Thames. We were treated to stunning views of the bright lights of London, but the real jewel in the crown was winning the main award of the night and being named Translation Company of the Year!

What an incredible achievement and such an unforgettable experience. We are so pleased that our hard work, grit and determination have been recognised on this prestigious platform. Congratulations to our dedicated team of staff and a sincere thank you to our clients who turn to us time and time again! We are beaming with pride.

Watch this space!

Birthday Bash for Bla
September 2023

We have had a period of reflection and celebration at Bla HQ on the proud occasion of our tenth year in business!

Alun developed the business from his spare room and he now employs ten local people, providing services to a whole host of clients in Wales and beyond.

Celebrating a decade in business is an amazing achievement, especially so considering the challenges we have all faced in recent times, such as COVID-19.

Our thanks go to every single one of our lovely clients, whom we have forged great working relationships and friendships with over the years - we simply couldn't have done it without you!

Cheers to ten years!